Abstract: This study explores how social media and the Digital India initiative empower tribal communities in India, especially in culture and education. With India’s growing diversity and technological progress, access to information is key for empowerment. Younger members of tribal groups tend to gain more from these digital platforms than older generations, owing to their greater ease and adaptability with new technologies. Since social media allows learning to occur flexibly—anytime and anywhere—tribal youth feel more comfortable utilizing these methods compared to traditional classroom-based education. However, the tribal community of India still experiences limited telecommunication infrastructure and connectivity relative to other parts of the country. However, regions like many areas of the tribal region in India face connectivity challenges, highlighting the need for improved digital skills. Social media also promotes communication, collaboration, and global exposure for tribal talents across diverse cultures.

Keywords: Social media, education, e-services.