DOI: 10.70650/rvimj.2025v2i12001
DOI URL: https://doi.org/10.70650/rvimj.2025v2i12001 Published Date: 01-12-2025 Issue: Vol. 2 No. 12 (2025): December 2025 Published Paper PDF: Download
Abstract: Women’s entrepreneurship is increasingly recognized as a cornerstone of inclusive development, particularly in rural India, where it serves as both an economic and social catalyst. Despite numerous government schemes and microfinance initiatives such as JEEViKA and NRLM, women in Bihar especially in rural areas like Saran District face persistent challenges in establishing and scaling entrepreneurial ventures. This study explores the qualitative dimensions of the barriers experienced by rural women entrepreneurs, focusing on three interrelated domains: voice (agency and decision-making power), mobility (physical and social movement), and market constraints (access to inputs, finance, and networks).Data were collected through semistructured interviews with 40 women entrepreneurs across six blocks of Saran District, supplemented by focus group discussions with SHG leaders and local NGO representatives. Thematic analysis revealed that male-controlled social structures, limited transport access, and market marginalization collectively constrain women’s entrepreneurial cognition and participation. The study concludes with policy recommendations emphasizing local market integration, mobility-enhancing infrastructure, and gender-sensitive capacity-building.
Keywords: Rural Entrepreneurship, Women Empowerment, Mobility, Market Access, Gender Barriers, Saran District, Bihar.
